The Greening of Detroit: Working to Create Healthy Urban Communities Through Trees, Education, and Jobs

Kim Kisner
May 21, 2024
Community

Established in 1989, The Greening of Detroit is a nonprofit organization with a mission to inspire sustainable growth of a healthy urban community through trees, green spaces, healthy living, education, and job opportunities.

To date, it has planted 147,000 trees and trained more than 1,000 people through its five-year-old workforce development program.

Putting trees in the ground is job one for the organization, but it also is involved in stormwater management and providing landscaping services to residents and businesses in the communities they serve.

President Lionel Bradford has been with the nonprofit since 2010 and is proud of its 35-year history. SBN Detroit interviewed Bradford about the organization’s programs, impact, and future.

Q: What was the impetus to begin The Greening of Detroit?

A: For years Detroit was known as the Paris of the Midwest, partly because of the tree canopy cover the city used to have. Between 1950 and 1980 Detroit lost over a half million trees due to Dutch Elm Disease, urbanization, and neglect due to financial struggles. In 1989, The Greening of Detroit was founded to reforest the city of Detroit.

Since its inception, 147,000 trees have been planted throughout the city. We also started a youth employment program as a way to educate and take care of these trees. Our Green Corps Summer Youth program at its height employed 200 high school students. That number decreased due to COVID-19, but it’s coming back up.

In a nutshell, our organization has two main pillars: workforce development and green infrastructure.

Q: What are you currently working on in terms of tree planting?

A: We are in the third year of a five-year strategic plan where we are looking to plant 20,000 trees throughout Detroit, Hamtramck, and Highland Park, and train 300 individuals who have barriers to employment.

This plan fits into a larger initiative we are involved in called the Detroit Tree Equity Partnership. This is a collaboration with American Forest, DTE Energy, and the City of Detroit in which we are planning to plant 75,000 trees over the next five years.

There is a buzz in the city right now in terms of trees. We’ve done a lot of engagement and outreach. Recently we conducted a 500-tree giveaway, and there were still cars lined up after we gave away the last tree. It’s great to see this.

Q: What is your involvement with the Walter Meyers Nursery?

A: Walter Meyers is a tree nursery on 72 acres in Rouge Park that for years went untouched. In 2004, The Greening of Detroit – with the city’s permission – took over managing that property to serve as a training ground for our adult workforce development. We have used it as an outdoor classroom setting.

In 2017, we put together a master plan to turn it back into a working nursery operation. As an organization, we are looking for ways to generate revenue for our training programs and to plant our trees. We want to control our destiny and cut down the carbon footprint involved in having trees shipped in.

We have planted over 4,000 trees in the nursery and harvested our first 200 trees last year.

The goal is to get to a point where we are selling 5,000 trees annually to municipalities, the City of Detroit, and the community.

Q: What sustainable impact do you think this brings?

A: In addition to creating green infrastructure in the city, community engagement is at the heart of what we do. Our job is to get trees in the ground, but we do not want to impose our will. We want to be invited into communities. Not only do we want residents to have a say, but we also want them to be a part of the work. This is a model that speaks volumes in terms of sustainability, and it’s held up across the state and the country.

Q: How does The Greening of Detroit impact businesses?

A: We engage and work with business owners in the communities we are involved in. Many of them bring us in to green their properties.

The more green space we can add for businesses, the more it helps aesthetics and foot traffic. Green space and economic development go hand in hand.

Also, from an economic standpoint, our education program puts people into jobs doing work around the city, which enhances the economic viability of Detroit as well.

GC Citizens Bank 3 — TRAINING VOLUNTEERS

Q: In what other ways does the organization create green infrastructure in the city?

A: Stormwater management. We have installed three major bioretention ponds around the city that hold up to a million gallons of water. These are in Rouge Park, Chandler Park, and Eliza Howell Parks. We also work with residents and businesses to replace impervious surfaces with green infrastructure through our Land + Water WORKS Coalition.

Q: You have an adult workforce program from which over 1,000 Detroiters have graduated in the past five years. How does this work?

A: This is a six-week program called the Detroit Conservation Corps. Sixty percent of those who have graduated were previously incarcerated. We are passionate about helping that population get credentials and secure jobs that pay decent wages.

We work with a network of businesses looking to employ, most from the tree care and landscaping industries. These companies work in tandem with our advisory committee to help us build our curriculum and help with job placement. We have hired a small percentage of our trainees ourselves.

Q: What is the future of The Greening of Detroit?

A: Community engagement will always be a focus. We also are rebuilding our environmental education. These programs fell by the wayside before and during COVID-19, but we are working to get into schools, facilitate field trips, and educate our youth.

We truly believe that getting the Meyers Nursery operations up and running is key for us moving forward. It will be important for us to generate our revenue.

I’m proud we’ve been able to sustain the organization for 35 years. I feel good about the climate of the city in terms of how people feel about trees and think things will continue to get better from here.

Be sure to subscribe to our newsletter for regular updates on sustainable business practices in and around Detroit.

Kim Kisner

With over 25 years of experience in the development and execution of strategic branding, content planning, and copywriting for brands such as Gatorade, Ford Motor Company, and Under Armour, and published by SEEN Magazine, The Jewish News, and countless health and lifestyle journals and blogs, Kim helps companies, brands, and people tell their stories.

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FRESH COAST CLIMATE SOLUTIONS WATER STEWARDSHIP

Guiding Michigan Businesses Toward Smarter Climate Action

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Remora’s Carbon Capture Technology Targets Heavy-Duty Transportation

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Founded in 2020 and based in Wixom, Michigan, Remora is developing a carbon capture device designed to attach directly to semi-trucks and locomotives and collect emissions. The captured carbon dioxide is then sold to end-users, creating a potential revenue stream for fleet operators and rail companies while reducing their environmental impact. The company has raised more than $100 million in venture capital. SBN Detroit interviewed Paul Gross, co-founder and CEO of Remora, about the company’s current stage of development, the challenges of scaling climate technology, and what it takes to commercialize clean transportation solutions from Southeast Michigan. Q: You’ve raised more than $100 million in venture funding. Who’s backing Remora, and what does that support enable? A: We’ve raised $117 million to date across several funding rounds. 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Natural Community Services Works to Reclaim Ecological Health in Southeast Michigan

May 13, 2025 No Comments

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April 15, 2025 No Comments

Spurt Industries is a Wixom-based composting facility and the only EGLE-registered site in Macomb, Wayne, and Oakland counties producing STA Certified Compost, which is the Seal of Testing Assurance from the U.S. Composting Council. The company focuses on transforming food waste into high-quality compost products, working with a wide range of partners to divert waste from landfills and support healthier soils across Southeast Michigan. Through these efforts they consistently divert 15 million pounds of food waste from landfills annually. SBN Detroit interviewed Bill Whitley Jr., Owner and General Manager, and Adriana Whitley, Sales and Marketing Director, about the company’s origin, how compost is created and classified, and the importance of expanding food waste programs. Q: What inspired the founding of Spurt Industries, and how has the company’s mission evolved since its inception? 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Landscape Architecture Rooted in Place, People, and Process

April 9, 2025 No Comments

livingLAB is a Detroit-based landscape architecture and ecological planning firm that focuses on sustainable design rooted in place, people, and process. Through a blend of environmental expertise and community engagement, their work spans parks, green infrastructure, community gardens, and other projects with the goal of transforming urban spaces into resilient, inclusive landscapes. SBN Detroit interviewed with livingLAB’s founder, Courtney Piotrowski, to explore the region-specific challenges and opportunities of working in Southeast Michigan, and how a resident-led approach is redefining its approach to landscape architecture. Q: What was the impetus behind livingLAB, and how did the concept take shape? A: livingLAB was born from a desire to offer a more people-centered approach to landscape architecture than what we had experienced in larger, traditional firms. We believe great spaces require the collaboration of many people to build and steward them. 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Q: How are equity and access being addressed—or not addressed—in landscape architecture and green infrastructure planning today? A: Equity often comes into focus around issues like green stormwater infrastructure. Historically, urban communities have borne the brunt of climate-related issues like flooding or heat islands. Over the past 13 years, we’ve seen significant strides in bringing equity into the conversation. But that progress is fragile. Much depends on political will and continued investment. We also must rebuild trust with communities that have historically been left out of these processes. The current political climate, with its emphasis on dismantling equity-focused initiatives, presents a real challenge. Q: If you could implement one major change in how we design and manage land in Southeast Michigan, what would it be – and why? A: We need to rethink how we address housing and transportation because those two areas are deeply connected to land use, sustainability, and community health. Expanding access to affordable, climate-resilient housing that is connected to transit would be a game-changer. Smart land use policy must consider both housing equity and climate adaptation if we want to build healthy, inclusive, and economically resilient communities. That’s the secret sauce. Be sure to subscribe to our newsletter for regular updates on sustainable business practices in and around Detroit.

Rethinking Water in a Changing Climate

April 1, 2025 No Comments

Ann Arbor, Michigan-based LimnoTech is an environmental science and engineering firm with more than 50 years of experience with water-related issues. The firm works with public agencies, private industry, and nonprofit organizations to provide science-driven solutions to complex water challenges. SBN Detroit interviewed Brendan Cousino, PE, Principal and Senior Civil & Environmental Engineer at LimnoTech, to discuss the region’s most pressing water infrastructure challenges and where he sees the biggest opportunities for improvement. Q: What is the impetus behind LimnoTech? A: LimnoTech was founded by graduate students at the University of Michigan over 50 years ago. At the time, the country was just beginning to grapple with water pollution and how to treat contaminated waterways. This was also the early age of computing, and the founders began using computer-based modeling to better understand and solve environmental problems. Essentially, they were a crack team of water quality modeling experts who turned their research into a business that provides real-world environmental solutions. Q: With increasing climate variability, how do you approach designing water management solutions that are both adaptable and future-proof? A: To be future-proof, everything must be adaptable. We’re facing longer drought periods and increasingly intense rainfall events – sometimes in very short time frames. These extremes are becoming more common, and we’ve seen the consequences play out across Michigan. Our approach is to stay aligned with the latest climate science, evaluate the full range of projected conditions, and design infrastructure that can perform under both extremes. Q: What are some of the most pressing water-related challenges facing Southeast Michigan today, and how do they compare to other regions? A: Southeast Michigan is dealing with aging infrastructure systems that were built for historical conditions – not today’s climate realities. The recent Great Lakes Water Authority pipe break in Southwest Detroit is one example. Urban flooding and stormwater management are key issues, as is legacy pollution from our industrial past, compounded by new threats like microplastics, and PFAS. At the same time, Michigan is unique in its abundance of freshwater, much of it in relatively clean condition. That puts a responsibility on all of us to protect these globally significant resources. Q: Conversely, what are the biggest opportunities in Southeast Michigan for improvement and is there any low-hanging fruit? A: In many ways, we’ve already picked the low-hanging fruit. For example, our region has been ahead of the curve when it comes to combined sewer overflow treatment. Investments made in the ’90s and early 2000s, such as retention basins and treatment systems, have made a real difference in improving water quality in the region. Many of the pollutant sources in our stormwater are more broadly distributed. What’s next is being more strategic to plan infrastructure investment. We’re using better data and technology to monitor conditions. For example, we can now use robotics to inspect pipes so we don’t have to wait for them to fail, and real-time monitoring to inform operations during wet weather. That allows us to make smarter, targeted investments to prepare for changing conditions. Q: What innovative strategies or technologies are emerging to help cities like Detroit handle extreme weather events and stormwater management? A: Big data and real-time system operations are making a huge difference. With improved forecasting, operators can anticipate where rainfall is headed and adjust pump systems and treatment infrastructure in advance. We’re also using high-resolution 2D modeling to understand where water will accumulate during storms. That allows us to plan better and pinpoint risk areas. It’s transforming how we manage and design urban stormwater systems. Q: You worked extensively on the Ralph C. Wilson, Jr. Centennial Park on the Detroit riverfront. What specific water-related challenges did this project address, and how does it serve as a model for future waterfront development? A: The site had a number of infrastructure issues. There was legacy sediment contamination from industrial activity that had to be remediated to support a healthy aquatic ecosystem. The bulkheads along the river also were failing, creating dangerous sinkholes. We replaced those with new shoreline stabilization measures. We also incorporated aquatic habitat restoration into the project. The result is a world-class park that improves the riverfront for people while also addressing serious environmental concerns. It’s a great example of how community projects and infrastructure improvements can work hand in hand. Q: Infrastructure in Detroit is aging and often not designed for today’s environmental pressures. What are the biggest gaps in water infrastructure that need to be addressed, and what solutions exist? A: Much of the infrastructure was designed for storm conditions that were expected to occur once every 10 years. Now we’re seeing those types of storms almost every year, at least in some locations within the region. Our stormwater systems simply weren’t built to handle that level of intensity and frequency. The biggest gap is funding. Many systems are at or beyond their design life, but utilities don’t have the financial resources to replace them quickly. We need to identify failure points, understand what’s most vulnerable, and prioritize investment accordingly. Q: What role do community engagement and education play in developing effective climate resilience projects? A: Community engagement is a core part of most projects we work on. It’s essential that the infrastructure improvements we make actually serve the people who live there. When communities have a voice in the design process, the outcomes are better. Education also is key. Whether it’s installing a rain barrel, planting native species, or simply understanding how the stormwater system works, individual actions can add up. If we can manage even the first half inch of rainfall before it enters the storm system, we reduce the reliance on aging infrastructure. Q: Looking ahead, what do you see as the biggest opportunities for improving climate resilience and sustainable water management in the next decade? A: One major opportunity is the shift we’re seeing from purely regulatory compliance to voluntary corporate action. Many of our corporate clients are taking the initiative to reduce their water impacts. That’s a