The Greening of Detroit: Working to Create Healthy Urban Communities Through Trees, Education, and Jobs

LIONAL BRADFORD
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Established in 1989, The Greening of Detroit is a nonprofit organization with a mission to inspire sustainable growth of a healthy urban community through trees, green spaces, healthy living, education, and job opportunities.

To date, it has planted 147,000 trees and trained more than 1,000 people through its five-year-old workforce development program.

Putting trees in the ground is job one for the organization, but it also is involved in stormwater management and providing landscaping services to residents and businesses in the communities they serve.

President Lionel Bradford has been with the nonprofit since 2010 and is proud of its 35-year history. SBN Detroit interviewed Bradford about the organization’s programs, impact, and future.

Q: What was the impetus to begin The Greening of Detroit?

A: For years Detroit was known as the Paris of the Midwest, partly because of the tree canopy cover the city used to have. Between 1950 and 1980 Detroit lost over a half million trees due to Dutch Elm Disease, urbanization, and neglect due to financial struggles. In 1989, The Greening of Detroit was founded to reforest the city of Detroit.

Since its inception, 147,000 trees have been planted throughout the city. We also started a youth employment program as a way to educate and take care of these trees. Our Green Corps Summer Youth program at its height employed 200 high school students. That number decreased due to COVID-19, but it’s coming back up.

In a nutshell, our organization has two main pillars: workforce development and green infrastructure.

Q: What are you currently working on in terms of tree planting?

A: We are in the third year of a five-year strategic plan where we are looking to plant 20,000 trees throughout Detroit, Hamtramck, and Highland Park, and train 300 individuals who have barriers to employment.

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TREE GIVEAWAY

This plan fits into a larger initiative we are involved in called the Detroit Tree Equity Partnership. This is a collaboration with American Forest, DTE Energy, and the City of Detroit in which we are planning to plant 75,000 trees over the next five years.

There is a buzz in the city right now in terms of trees. We’ve done a lot of engagement and outreach. Recently we conducted a 500-tree giveaway, and there were still cars lined up after we gave away the last tree. It’s great to see this.

Q: What is your involvement with the Walter Meyers Nursery?

A: Walter Meyers is a tree nursery on 72 acres in Rouge Park that for years went untouched. In 2004, The Greening of Detroit – with the city’s permission – took over managing that property to serve as a training ground for our adult workforce development. We have used it as an outdoor classroom setting.

In 2017, we put together a master plan to turn it back into a working nursery operation. As an organization, we are looking for ways to generate revenue for our training programs and to plant our trees. We want to control our destiny and cut down the carbon footprint involved in having trees shipped in.

We have planted over 4,000 trees in the nursery and harvested our first 200 trees last year.

The goal is to get to a point where we are selling 5,000 trees annually to municipalities, the City of Detroit, and the community.

Q: What sustainable impact do you think this brings?

A: In addition to creating green infrastructure in the city, community engagement is at the heart of what we do. Our job is to get trees in the ground, but we do not want to impose our will. We want to be invited into communities. Not only do we want residents to have a say, but we also want them to be a part of the work. This is a model that speaks volumes in terms of sustainability, and it’s held up across the state and the country.

Q: How does The Greening of Detroit impact businesses?

A: We engage and work with business owners in the communities we are involved in. Many of them bring us in to green their properties.

The more green space we can add for businesses, the more it helps aesthetics and foot traffic. Green space and economic development go hand in hand.

Also, from an economic standpoint, our education program puts people into jobs doing work around the city, which enhances the economic viability of Detroit as well.

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TRAINING VOLUNTEERS

Q: In what other ways does the organization create green infrastructure in the city?

A: Stormwater management. We have installed three major bioretention ponds around the city that hold up to a million gallons of water. These are in Rouge Park, Chandler Park, and Eliza Howell Parks. We also work with residents and businesses to replace impervious surfaces with green infrastructure through our Land + Water WORKS Coalition.

Q: You have an adult workforce program from which over 1,000 Detroiters have graduated in the past five years. How does this work?

A: This is a six-week program called the Detroit Conservation Corps. Sixty percent of those who have graduated were previously incarcerated. We are passionate about helping that population get credentials and secure jobs that pay decent wages.

We work with a network of businesses looking to employ, most from the tree care and landscaping industries. These companies work in tandem with our advisory committee to help us build our curriculum and help with job placement. We have hired a small percentage of our trainees ourselves.

Q: What is the future of The Greening of Detroit?

A: Community engagement will always be a focus. We also are rebuilding our environmental education. These programs fell by the wayside before and during COVID-19, but we are working to get into schools, facilitate field trips, and educate our youth.

We truly believe that getting the Meyers Nursery operations up and running is key for us moving forward. It will be important for us to generate our revenue.

I’m proud we’ve been able to sustain the organization for 35 years. I feel good about the climate of the city in terms of how people feel about trees and think things will continue to get better from here.

 

Be sure to subscribe to our newsletter for regular updates on sustainable business practices in and around Detroit.

Kim Kisner

Kim Kisner

With over 25 years of experience in the development and execution of strategic branding, content planning, and copywriting for brands such as Gatorade, Ford Motor Company, and Under Armour, and published by SEEN Magazine, The Jewish News, and countless health and lifestyle journals and blogs, Kim helps companies, brands, and people tell their stories.

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Bosch to Invest $13.7 Million in Hydrogen Research and Development Hub in Farmington Hills

Hydrogen technology is gaining attention as a potential solution for reducing carbon emissions and supporting clean energy initiatives. Bosch is expanding its research and development efforts in Michigan with a new hydrogen hub, supported by the Michigan Business Development Program. The project focuses on advancing fuel cell and hydrogen engine technology, with applications in transportation and other industries. SBN Detroit asked Matt Thorington, Engineering Manager of Hydrogen Stacks and Systems at Bosch USA, about the company’s vision for hydrogen, the impact of its new hydrogen hub, and the role Michigan plays in driving clean energy innovation. Q: Regarding Bosch’s commitment to advance hydrogen technology – what drives this investment, and what are the ultimate goals of the hydrogen hub? A: Hydrogen will play a role in a diversified mix of powertrain options in the future. Hydrogen is used in many other sectors, all of which, including mobility, will benefit from clean hydrogen production via water electrolysis. Our work at the Farmington Hills location underscores our commitment to advancing hydrogen technology, enabling us to deliver innovative solutions that support our customers’ needs and drive progress toward the hydrogen economy. Q: Given the Michigan Business Development Program grant, how important is the state’s support in facilitating innovation and expanding clean energy infrastructure? A: The addition of this hydrogen research and development space will help empower innovative developments throughout the hydrogen lifecycle, allowing for improved integration. This $13.7 million Michigan Business Development Program grant will enable extensive upgrades and restructuring of 2,200 square feet of existing space to support further development of the Proton Exchange Membrane (PEM) fuel cell power module and the Proton Exchange Membrane electrolyzer stack for hydrogen production. Q: Bosch has identified hydrogen as a key part of a diversified powertrain future. How exactly will the hub facilitate and support this? A: Fuel cells are highly efficient at converting hydrogen into electricity, and when powered by green hydrogen (produced via renewable energy), fuel cell electric vehicles offer a sustainable transportation solution with a low environmental footprint. With the fuel cell, Bosch is offering a solution – especially for long-haul trucks. Fuel cells have attained the technological maturity required for broad-based use, initially in commercial trucking. Q: What specific sustainability challenges does this hydrogen hub aim to address, both locally in Michigan and globally? A: Fuel cell vehicles produce only water vapor as a byproduct, making them a clean alternative to traditional internal combustion engine vehicles and contributing to improved air quality and reduced greenhouse gas emissions. Another bonus: fuel cell vehicles can be refueled in just a few minutes at hydrogen stations, offering refueling convenience similar to conventional vehicles. They also provide longer driving ranges compared to many battery electric vehicles, making them ideal for long-distance travel, thereby enabling the possibility to help decarbonize the ‘hard to abate’ sectors such as HD mobility, industrial, and power sectors. For applications that run for a long time at high loads, a hydrogen engine is an attractive solution that helps to enable decarbonization while largely maintaining the existing powertrain. Bosch is developing injection and ignition systems for both port fuel and direct injection of hydrogen, designed to enable OEMs to utilize approximately 90% of the existing engine and vehicle architecture, and quickly adopt the hardware to hydrogen fuel. The success of fuel cell technology and hydrogen engine technology is further buoyed by the hydrogen hubs in the U.S..  More applications will help these technologies to establish a foothold in key initial markets. Q: How will this project contribute to Michigan’s role in clean energy and hydrogen development? A: Hydrogen offers immense potential as a low-carbon fuel that can reduce greenhouse gas emissions, improve energy security, and drive economic growth. I’m thankful that the State of Michigan continues to invest in clean energy and hydrogen development. Q: What impact on jobs will this new hydrogen hub have? A: The Regional Hydrogen Research and Development Hub at Bosch’s Farmington Hills headquarters facility is anticipated to create 28 new jobs in mechanical, electrical and chemical engineering over a three-year period. Q: What are Bosch’s next steps in hydrogen innovation, and could we see further expansions or additional hydrogen-focused projects in Michigan? A: Fuel cell power modules are only the beginning for Bosch. Today’s engine and powertrain technologies, along with the corresponding vehicle architectures, provide a solid platform for the development of hydrogen engines, especially since a significant portion of existing development and manufacturing technologies can be re-utilized. The basic structure of the fuel, air, and exhaust system can be adopted from existing powertrain solutions. A hydrogen engine can do everything a diesel engine does, but on top of that, it can contribute to improved air quality and reduced greenhouse gas emissions. Although its efficiency is lower than that of a fuel cell when loads are light to moderate, it is more efficient for full loads.   Be sure to subscribe to our newsletter for regular updates on sustainable business practices in and around Detroit.

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